strategy

5 Bradical Ways to Pretend You’re Measuring “Culture Fit”

The Weekly Bradical /

**The Weekly Bradical — Volume 012** By Celeste Vibe, Chief Culture & Energy Officer™ Author of the emotionally shortlisted “The Resonance Workplace™: Hiring Beyond Human Resources” and founder of the Internal Alignment Breathwork Initiative™ 5 Bradical Ways to Pretend You’re Measuring “Culture Fit” At Bradical Strategies™, the interview begins long before the interview. Sometimes before […]

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5 Bradical Ways to Pretend This Will Be Different This Time

The Weekly Bradical /

**The Weekly(ish) Bradical — Volume 011* By Dr. Lyle K. Continuum, Visiting Fellow of Strategic Recurrence™ Author of the quietly disruptive “Again, But Better™: Repeating Outcomes with Renewed Language” and keynote speaker at the 2023 Annual Summit on Lessons Not Learned ⚓5 Bradical Ways to Pretend This Will Be Different This Time There comes a

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🧭A Practical Framework for Strategic Coherence in an Increasingly Interpretive World

Bradical Musings /

By Brad P. Earman, Founder, CEO, and Chief Narrative Alignment Officer ✨Align Early. Adjust Quietly. Deliver Accordingly.™ While reviewing a partially coherent deck titled “Final_v7_REAL_FINAL2.pptx” at 23:48 on a Thursday (a sacred time for poor decisions), I was struck by a realization: What if the problem isn’t misalignment… but the expectation that alignment ever meant

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🪴 Sustainable Thought Gardening for Brand-Led Leaders™

Bradical Musings /

By Brad P. Earman, Founder, CEO, and Chief Horticultural Vision Officer Earlier this week, while repositioning a neglected fern near the eastern window of our Insight Conservatory™, I was struck by a familiar truth: not every idea is meant to be executed. Some ideas are meant to be watered, observed, rotated slightly toward the light,

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🪞 Mirror-Based Leadership™ & the Discipline of Self-Alignment

Bradical Musings /

By Brad P. Earman, Founder, CEO, and Pear of Purpose While recalibrating my morning silhouette in the reflective paneling of our Executive Reassurance Corridor™, I was visited by a realization so complete, so polished, so quietly premium, that I had no choice but to pause, inhale, and witness myself receiving it. Too many leaders begin

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5 Bradical Ways to Pretend Your Brand Is Not For Everyone

The Weekly Bradical /

**The Weekly(ish) Bradical — Volume 007** By Trent L. Marginson, Chief Brand Containment Officer and Senior VP of Selective Relevance Engineering™ 🎯 5 Bradical Ways to Pretend Your Brand Is Not For Everyone In today’s hyper-saturated brand environment, many organizations are eager to announce that they are “not for everyone.” This is a powerful statement

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5 Bradical Ways to Pretend You Know Tech

The Weekly Bradical /

**The Weekly(ish) Bradical — Volume 006** By Marcus T., Chief Technology Obstructionist, (we think…) 🖥️ 5 Bradical Ways to Pretend You Know Tech Tech isn’t about building. It’s about vaguely gesturing at terminal windows and occasionally whispering “it’s a stack issue.” Here’s how to maintain an aura of digital mystique while contributing almost nothing that

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🪞✨Recursive Lucidity™ and the Geometry of Maybe

Bradical Musings /

By Brad (returning from his “vertical stillness sabbatical”) “I stared at a fern for 11 hours. I don’t think it blinked.” In the sacred grove of intermittent Wi-Fi and infinite self-reference, I experienced a feedback loop of consciousness so pure, it stopped making sense and started producing strategy. Here’s what revealed itself to me, through

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5 Bradical Ways to Pretend You’re Not Running the Company (When You Definitely Are)

The Weekly Bradical /

**The Weekly(ish) Bradical — Volume 005** by Janessa O. Ütluk, Executive Coordinator & Situational Legitimacy Officer™ 📋 5 Bradical Ways to Pretend You’re Not Running the Company (When You Definitely Are) Officially, she’s our Executive Coordinator. Unofficially, she’s the reason anything happens around here. — 1. Weaponize the Phrase “Just Circling Back” It sounds innocent.

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