**The Weekly(ish) Bradical — Volume 001**
By Brad P. Earman, Founder, CEO and Conceptual Architect™
📊 5 Bradical Ways to Pretend You Understand Strategy
At Bradical Strategies™, we believe that true thought leadership begins when all thought has been gently escorted out of the building. This week, we unveil five foolproof techniques to appear strategic without ever risking measurable outcomes or cognitive strain.
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1. Say “Alignment” Repeatedly in Vague Contexts
If someone challenges you, pivot with: “It’s about alignment at scale.” Bonus points if you nod solemnly and whisper “macroalignment.” No one will ask follow-ups. They’re too scared.
2. Use Fruit Metaphors Liberally
Say things like: “We’re in a pineapple phase — sharp on the outside, confusing at the core.” This makes it sound like you’ve read both *The Lean Startup* and a smoothie recipe.
3. Demand Agility While Avoiding Movement
Declare, “We need agile vertical integration,” then continue sitting perfectly still. Let others interpret your meaning. That’s leadership.
4. Reference Frameworks That Don’t Exist
“We’re layering the Quantum Peel Framework over our narrative stack.” No one knows what it means. That’s the point.
5. Draw Circles on Whiteboards with No Labels
Draw two circles, then dramatically add a third. Say: “This is where the Bradical happens.” People will write it down. Someone might cry.
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Remember: Strategy isn’t about answers. It’s about sounding like you’re mid-monologue on a TEDx stage in an abandoned WeWork.
Stay aligned. Stay zesty. Stay Bradical.